From Hidden Gem to Holiday Hero

How We Turned a Quiet Tourism Site into a Seasonal Magnet

Success Journey

“We Didn’t Chase the Season — We Owned It”

This tourism agency had the magic: great tours, real experiences, and a team passionate about helping people explore.
But no one knew they existed.

Their website wasn’t broken — it was just invisible. No traffic, no momentum, and nothing to show during peak travel seasons. That hurt.

They came to us not with panic, but with hope.

“We know people are searching — we just want to be found.”

And that’s exactly what we set out to do.

Step 1: Earning Google’s Trust

We started by listening — not just to the client, but to Google. Page speed was slow. Layout shifts made browsing clunky. Their site looked beautiful, but behind the scenes, it wasn’t ready.

We optimized everything:

  • Desktop score: 97/100

  • Mobile score: 93/100

  • LCP: 2.3s mobile, CLS: 0, TTFB in the green

The transformation wasn’t just technical — it gave Google a reason to pay attention.

Step 2: Creating Answers, Not Just Content

We didn’t chase traffic — we answered traveler questions before they asked.
We designed a content strategy around real people planning real trips.

  • 464 FAQs

  • 1,078 Q&As

  • 44 videos embedded

  • Full schema across every section

Google didn’t just index us — it featured us. Rich snippets, People Also Ask, and more.

Step 3: Right Place, Right Time

The real magic happened when season met strategy.

Weeks before the holidays, our content was already ranking.
When users started dreaming of travel, this agency was already on their screen — not through ads, but through relevance.

They didn’t just show up.
They led.

Final Numbers:

  • 501,000 organic clicks

  • 10.6 million impressions

  • 4.7% CTR

  • Zero ad spend

A Word From The Business Owner

“This season, we were everywhere. People found us before we even thought about running ads. It felt like Google finally saw us — and so did our customers.”

Achievements