I’m the kind of person who sees both the beauty of clean code and the thrill of a strategy that works.
Whether I’m building a WordPress site or crafting an SEO roadmap, what drives me is growth — watching ideas turn into real results. I’m obsessed with structure, passionate about conversions, and always thinking in processes. Perfectionism fuels my creativity, and my love for marketing adds an edge to everything I do. If there’s a problem, I’ll break it down, tackle it step by step — and I won’t stop until it’s done right.
My journey has always been guided by a deep passion for learning, a love for exploration, and a constant drive to create. I’m someone who thrives on trying new things, pushing boundaries, and finding creative ways to leave a positive impact wherever I go. Whether I’m building websites, optimizing for search, or simply connecting with new people, I bring curiosity, imagination, and heart into everything I do. Every stage of my path has shaped not just my skills — but my character. And I carry that into every project I touch.
It all began in my fourth year of college. I didn’t have a clear direction yet — just a deep-down feeling that I had it in me. I was still a student, not the hands-on builder I am today. That changed when I met someone who later became my mentor.
He pushed me to learn Drupal and understand the web’s foundations. More than that, he taught me the real skill: how to search, how to dig, how to figure things out — back before AI, when Google was the only compass.
He believed in me, saw leadership where I hadn’t yet, and — most importantly — showed me my weaknesses. That honest feedback was a gift. My first project? A chaotic, single-page website for a local online radio station. It was a mess. But it was mine.
That was the spark. And I’ve been building ever since.
This is when I started getting my hands dirty — really dirty. I joined Ultaria, a local company, and dove headfirst into Drupal. I became obsessed with Views, Rules, theming… everything Drupal 7 had to offer. It felt like a rocket — and I wanted to fly it.
During that time, I also began learning JavaScript, CSS, and the real structure behind themes. I worked on Ubuntu servers, played with Apache configs, created virtual hosts, and managed experimental environments my friends handed me like puzzles to solve. I loved every minute of it — especially the challenging, scary parts most people run from.
But this period wasn’t just technical. I started leading projects, managing teams, and forming real friendships with developers. I learned the hard way how important deadlines are (yep, I missed a few), and how to deal with clients — listening to them, understanding their needs, and always staying honest.
Looking back, this wasn’t just professional growth. It shaped who I am. It taught me how to lead, how to serve, and how to build — not just websites, but trust.
To be honest, I hated WordPress at first. I saw it as a framework for the lazy — “for people who don’t want to code,” I used to say. I was a proud Drupal developer, building complex structures with Views, Rules, custom theming… WordPress? Nah, that was for amateurs. Or so I thought.
Then came the challenge: a friend-turned-client needed a personal portfolio website — in three days.
“Come on,” he said, “It’s a simple project. You can do it… or can’t you?”
I knew Drupal wouldn’t cut it. It wasn’t made for that kind of speed. So I did the unthinkable — I installed WordPress. Watched a few videos. Picked a theme. Replaced content. And boom — a fully functional site was live in just three days.
I couldn’t believe it. am I a wordpress developer now ?
That project shattered my assumptions. WordPress wasn’t silly — it was powerful and efficient. And it didn’t require a pro version to prove it. I dug deeper, explored more, and the deeper I went, the more I fell in love with it.
Now? WordPress is my main framework. I haven’t touched Drupal in over four years. Crazy, right?
While most kids were off playing war games, I was obsessing over strategy — Red Alert was my battlefield. That mindset never left me. Years later, while building websites, I kept hearing this term whispered: Search Engine Optimization.
SEO. Was it real? Could we actually build websites that rank on Google — not by accident, but by design? Who is this SEO Specialist ?
As a developer, I was skeptical. I often found the real answers buried on page 8 of Google, far beyond the polished results of page 1. And that made me wonder… What makes those top pages win?
At the same time, I saw a bigger picture: it doesn’t matter how great your product or website is — if people don’t find you, you don’t exist. Marketing was no longer optional. And with Google dominating search behavior and social media transforming human attention, visibility became everything.
So I rolled up my sleeves and downloaded my first SEO book — SEO for Dummies by Peter Kent. That book didn’t just teach me SEO — it flipped a switch. I realized SEO wasn’t about hacks. It was strategy, psychology, structure — it was my kind of game.
Since then, it’s been a journey of growth. Building strategies. Watching them work. Tweaking. Scaling. Ranking.
From building websites… to making them shine.
And now, there’s a new chapter: AI.
The moment I started integrating AI into my SEO and WordPress Services , everything changed — faster research, smarter content, sharper strategies. I use AI to uncover keyword opportunities, generate optimized content outlines, and even predict what kind of content Google will favor next.
It’s not just about automating tasks; it’s about scaling insight. Today, I blend human creativity with machine intelligence to help my clients rank faster, smarter, and more sustainably than ever before.
I love figuring things out — whether it's a code bug, a search visibility issue, or a UI/UX challenge.
From Ubuntu servers to SEO experiments, I enjoy learning new tools and testing ways to get results.
Clear, consistent communication is how I build trust with every client I work with. Communication is the key !
Every decision I make is based on how it will impact visibility, performance, and user experience.
